Skateboards, baseball caps, shoes: Sole Technology has four, strong, international action sports brands, each with their own culture, identity and (demanding) target audience.
what we did
Clockwork developed leading, distinctive online shops for Etnies, ThirtyTwo, Emerica and eS. All fast, scalable and flexible. Fashion and function come together in a mobile-first, online environment.
The Sole mobile-first scalable environment for all four brands has left its first marks. All four brands now make more than half of their sales through their online presence.